101CAFFE’, the experts of coffee in every shape
We put the best coffee, from Italian artisan roasteries, in pods and capsules for all coffee makers and for the moka
We choose

We choose artisan roasteries from North to South of Italy and their best coffee beans; we create exclusive blends for our customers, respecting the tradition of local recipes and roasting methods of that territory.

We enhace

We select the coffee blends and ehance their value, telling consumers about features, and origin, in order to make customers aware of the high quality of that product.

We guarantee

The brand 101CAFFE’ on the pack stands for “quality “, regardless of the format: pods, capsules, beans, instant or ground coffee.

We pack

We pack all 101CAFFE products in our plant, within the most efficient supply chain, in order to guarantee their integrity and to communicate values and information to our customers, in a very clear way.

Territories

We travel along Italy, from region to region, selecting the best blends of excellent artisan roasters, to tell our consumers about history, local recipes and traditions and to give our customers the best Italian coffee they can ever have.

Artisan products

The passion for craftsmanship, where the master roaster, even with the help of technology, is the architect of his blend: selection of raw material, creativity in recipe, care for roasting phases. We give the best Italian artisan coffee roasters the opportunity to grow with us.

Coffee culture

We support and increase the cultural heritage of Italian espresso, in Italy and worldwide, discovering the features of each blend, the peculiarity of local recipes and the different ways to prepairing coffee, respecting the personal taste of each customer.

Quality

Coffee must be of high quality, since we drink it every day, several times a day, almost all life long. In our customers’ cups we pour only the genuineness and benefits of coffee with all its organoleptic properties.

Free to choose

We give our customers the opportunity to choose, in every store, among: a lot of blends, different formats and sizes, various local roasteries, several origins, many ways to prepair and drink coffee.

Territories

Only “made in Italy” products

Artisans products

High quality Italian roasters

Coffee culture

Italian cultural heritage

Quality

We pour only genuineness into the cup

Free to choose

Between formats, systems, tastes, blends and origins

101 Caffè srl is BIO certified (organic) having met all the requirements both as company and as monitored supply chain: from production to storage.

Our history

From passion to idea, from idea to business

2010

The birth of idea

The observation of a booming market, led by a global company from Switzerland, and the will to give espresso coffee its Italian motherhood back: these are the bases on which 101CAFFE’ concept store was born, guided by the vision of its founder and CEO Mr.Umberto Gonnella

2011

The experimentation

The experimentation of the business model in a store (mandatory according to law 129/2004) was carried out for one year, with very positive results since its starting-up. This kicked off the launch of the 101CAFFE’ franchise network.

2012

The first franchised stores

After having attended the Franchising Exhibition in Milan, the first 101CAFFE’ franchisees were born. Some of them have opened up to 5 stores over time.

2017

The first store abroad

The expansion over the border began in the land of our “neighbors”: Switzerland, home of the world’s biggest company in the sector of industrial portioned coffee.

2018

101 Stores

The brand reaches its first important stage: 101 stores in Italy and abroad. The points of sale are becoming more and more performing, thanks also to the franchisor company (headquarter), which gives its franchisees any kind of support and service in every area of ​​the business.

2019

Abroad and awards

Product of the year 2019-2020Retailer of the year 2019 2020

Italy continues to lead the way with its stores and the first duplications begin also abroad.

Concrete acknowledgments from consumers, who assign to 101CAFFE ‘in just one year two very important international awards: “My Product of the Heart”, won by the NAPOLETANO coffee of the Premium line, and “Sign of the Year”, which in the “Tutto Caffè ”sees 101CAFFE ‘winner by beating Nespresso® in consumer satisfaction votes.

2020

A new award from customers

Product of the year 2020-2021

For the third time in a row, the customers’ votes declare us winners of the “My Product of the Heart” award, won by Gran Milano coffee from the Premium line.

101CAFFE’ team

Here are those who work every day for 101CAFFE’ stores and for their customers

Umberto Gonnella

Umberto Gonnella

CEO & Founder

Paola Agostini

Paola Agostini

Management Office

Carolina Sala

Carolina Sala

Marketing

Claudio Boellis

Claudio Boellis

Product Development

Claudio Zappino

Claudio Zappino

Retail Manager

Alice Gonnella

Alice Gonnella

Retail Support

Elsa Tassone

Elsa Tassone

Retail and Customer Support

Stefania Pititto

Stefania Pititto

Front Office

Sara D'Amico

Sara D'Amico

Purchasing

Angelica Chimienti

Angelica Chimienti

Visual and Network Training

Filippo Frigerio

Filippo Frigerio

Training

Ermenegildo Iussa

Ermenegildo Iussa

Digital & E-Commerce

Roberta Bolchini

Roberta Bolchini

Communication

Margherita Pasi

Margherita Pasi

Brand Image

Valentina Gava

Valentina Gava

Graphics

Karen Saggese

Karen Saggese

Videomaker

Sara Gemme

Sara Gemme

Lead Generation Franchising

Angela Tagliente

Angela Tagliente

Operation Retail and Shopping Center

Marco Zannini

Marco Zannini

International Business Development

Pietro Castiglioni

Pietro Castiglioni

Northern Italy Network Development

Gianluca Dossena

Gianluca Dossena

Italy Business Development

Elisabetta Pignatelli

Elisabetta Pignatelli

Administration

Megida Karaa

Megida Karaa

Accounts Payable

Clio Hartung de Hartungen

Clio Hartung de Hartungen

Network Administration

Jan Rudolph Capulong

Jan Rudolph Capulong

Reporting

Marco Andreacchio

Marco Andreacchio

IT

Antonello Ferrara

Antonello Ferrara

IT

Nicolò Puricelli

Nicolò Puricelli

IT

Daniele Fratacci

Daniele Fratacci

IT

Silvano Belloni

Silvano Belloni

Production, Logistics and Warehouse

Gianmaria Freddi

Gianmaria Freddi

Logistics

Lorena Zappia

Lorena Zappia

Packaging

Roberta Magnani

Roberta Magnani

Logistics Back Office

Gianluigi Paleari

Gianluigi Paleari

Warehouse Back Office

food-empire-logo

In December 2017, 101CAFFE ‘expansion plans mark an important stage: the agreement with Food Empire, a multinational from Singapore, leader of the food & beverage sector.
Food Empire listed on the local stock exchange (SGX) and owner of several brands in the food & beverage sector, has consolidated a turnover of over 300 million dollars.
The partnership after important expansion scenarios benefits from the 101CAFFE ‘and “Made in Italy” brand.
Food Empire, strong in the soluble products sector, is in fact present in the markets of over 50 countries, in particular in Russia, Ukraine, Kazakhstan, Central Asia, China, Indochina, Mongolia and the United States of America.